Wednesday, January 19, 2005

Apple Conquers the World?

With Apple's recent announcement of numerous new products like the Mac Mini, the iPod Shuffle, new versions of the iLife applications, et cetera, (see the unofficial word here, under the "Recent Articles" heading), Mac enthusiasts have turned to prognosticating about the company's and the products' fortunes. To that point, it's worth looking at Paul Nixon's "Tipping Point" graphic, which is both immensely interesting and very well done. Nixon argues - visually! - that Apple is now extending its tech prowess from the high end of the consumer-electronics market (PowerMac G5, PowerBook, the top-of-the-line iPods) to the low end (iPod Shuffle, Mac Mini). In doing so, the company - or maybe, more precisely, Steve Jobs - is carefully capitalizing on previous successes like the iPod and long-term strengths like the iMac and eMac. Take a look; it's well worth it for anyone interested in Apple, in personal computers, or, for that matter, in a key sector of the capitalist economy.

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